Being an ordinary graduate won’t help you to sustain in this era because the competition is fathomless. That’s why many aspirants have adopted some short-term courses after their graduation. These courses will not only uplift your skills but also help you to make a scintillating career in this competitive era.
Over the past few years, the growth of digital marketing is simply astounding. Many companies are also adopting digital marketing strategies and that’s why they are employing many digital marketing professionals who have sound knowledge and competence in this field. So, it would be a wise decision for you if you pursue some short-term digital marketing courses after your graduation. There are many institutes who offer the best and industry-oriented digital marketing course in Ahmedabad. You can enroll yourself with any of them to make a robust and healthy career in digital marketing.
Here, we are mentioning some short-term digital marketing courses that you can take after your graduation.
Digital marketing has become an important part of every business because companies are evolving themselves around various digital and social media platforms. Hence, everyone should possess the basic knowledge and techniques of digital marketing. At the same time, digital marketing is a very vast field and there is a chunk of modules inside this field. Depending on your interest and skill, you can choose any of these short-term courses and make a brilliant career for yourself.
- Digital marketing basic course: Here, you will learn about the basics of digital marketing, benefits of digital marketing, competitor analysis, the latest trends in digital marketing, and various tools and techniques. The course duration is nearly 3 months and the fee are around Rs. 20000 (depending on the institutes).
- SEO (search engine optimization) basic course: SEO plays an imperative role in digital marketing. SEO also improves a company’s website ranking in search engine result pages and uplifts its brand image. This course will help you to learn what is SEO, On-Page SEO & Off-Page SEO, Keyword Research, URL Structuring & Meta tags, Backlinks, Google, Bling, & Yahoo Ranking, Directory Submission, Image Optimization, Heading Tags, RSS Feeds, Technical optimization, Link Building Strategy, various SEO tools, and so on.
- Social media marketing courses: Social media is another important aspect of digital marketing. Every company is using social media channels to promote their products and services. So, you should have adequate knowledge of social media if you want to get employed with an eminent company. Social media courses will give you an overview of Social Media Marketing, Importance of Social Media Marketing, Facebook, Twitter, LinkedIn and Instagram marketing, Lead Generation, Online Advertising, Mobile Marketing, Measurement of ROI, How to measure Qualitative Feedback, ROI measurement Framework, and various tools of ROI.
- Email marketing courses: With the help of these courses, you will learn the necessity of email marketing, How to create email Content, Email Deliverability, ISP, MX Record, Hosting Facility, IP/DNS, MTA, etc., Email Design & Template, Lead Generation Through Emails, Email Campaign Management, A/B Testing, Email Exchange Program and so on.
- Website designing courses: Website plays a pivotal role in digital marketing. Because an impeccably designed website helps a company to connect with its global customers within a few minutes. If you learn website designing courses from a reputed institute, you will certainly stay ahead of this competition. These courses will help you to learn how to design a website, Domain & Hosting, Link Build-up, Domain servers, how to install & configure WordPress, WordPress Dashboard, how to build dummy websites for practice, 2D & 3D designing.
- Google analytics courses: These courses will help you to learn about the basics of Web Analytics, How to start with Google Analytics, Functionalities of Google Analytics, Content Performance Analysis, Google Adsense & Site Search, Social Media Analytics, User Analysis, Getting valuable insights & reporting, Social CRM & Analysis and so on.
- Content marketing courses: Everyone knows “content is king” and that’s why companies are preferring well-drafted and valuable content to stay competitive in this era. These courses will help you how to create quality content for your site, Importance of good content, Content marketing Tips, Keyword research & analysis, Blogs, Classifieds, Keyword Placement & density, Article submission, Creating SEO based content, Tools for writing content, content through video, audience retention report, and performance analysis.
- E-commerce and web marketing courses: these courses will help you to understand E-Commerce Marketing, E-commerce System, how to build up an e-commerce website, Introduction to Woocommerce, Integrate Payment Gateway, Integrate Logistic Services, Shopping ads, Store registration, Uploading products, and many more.
- PPC courses: With the help of these courses, you will learn Google AdWords basics, campaign creation, Ad creation, AdWords editor, Google merchant, Apps promotion, display advertising, and many more. The course fee is nearly Rs.8000/- though it depends from one institute to another institute.
These are some important short-term digital marketing courses that you should adopt after your graduation.
Are you looking for a pre-eminent institute for short-term digital marketing courses in Ahmedabad? If yes, then get in touch with Traininginseo because this is a leading institute which offers an array of digital marketing courses in Ahmedabad. By visiting their site, you can get an idea about the institute and its courses. You can even call them and enroll yourself with the best course to enhance your digital marketing skills.