With the advent of the internet age, the digital marketing sector is thriving as never before. Even though slowdown has taken the toll of several conventional industries across the globe, the rapidly evolving digital marketing field seems to remain unaffected by it. Currently, over 40,000 jobs are available in this sector in India. After completing digital marketing programs in Ahmedabad, if you are looking for a digital marketing job with a handsome paycheck, it is essential for you to create a first good impression with your CV.
The field of digital marketing is still at a nascent stage of development. There is a vast sea of job opportunities and a lucrative salary. Unlike other conventional fields that weigh more on experience, the digital marketing field welcomes confident and talented freshers with salary packages as high as Rs. 4.50 lakhs p.a. The only hindrance between you and your dream job is lousily made curriculum vitae. In order to get a perfect job, you must make an eye-catching digital marketing CV that will make recruiters shortlist your profile at first glance.
1) Get to Know Your Job
Research is one of the cornerstones of the digital marketing field. Before creating your CV, take some time to research about the field and prepare a plan. As per research, most of the applicants spend less than two minutes to go through the description of the job they are applying for. The habit of applying without proper research results in frequent failures. That is why, before sending your CV for the job, you must do your bit of research about the company and understand the nature of work. Adding appropriate key words in the CV is a good way of drawing an employer’s attention. Also, always be ready to make changes in your CV as per the requirements of the job you are applying for. Ensure that you fulfill all the requirements the company is looking for in a candidate. Most of the freshers create a CV using templates available on the internet. However, one should never forget that a personalized CV has its own charm and it clearly indicates that you are ready to put efforts to stand out from the crowd.
2) CV should Reflect Your Communication Skills
If you are planning to build a career in the field of digital marketing, effective and engaging communication skills are the basic requirements. Your first opportunity to showcase your communication skills to your potential employer is your CV. Your CV should be able to tell the employer how you will fill the gap in his team and contribute to the growth of the company. For example, if you are applying for the job of a content creator, you should mention the details of your blog writing. If you are an SEO expert, your CV should have your optimization record. If you feel that you lack the skillset required for the desired job, you can always opt for a digital marketing program in Ahmedabad to sharpen your skills and learn new techniques.
3) Do It with confidence
Is my CV good enough? Will they consider it? Will I become a laughingstock? If such questions flood your mind before pressing the ‘send application’ button, it is high time to boost your confidence. As per research, recruiters hardly spend 6 seconds on scanning a CV. So, if they do not find you fit for the job, they will reject you straight away. In that case, there is no point of overthinking or worrying. Rather you should focus your efforts on highlighting your achievements in the CV so that within that short span of six seconds, the recruiter feels that your CV is worth checking out. CV or job application is written with confidence that will set you apart from others.
4) Keep Your CV Brief and Informative
There is no point of bombarding the recruiter with lots of information in your CV. As they do not spend plenty of time on one single CV, it is wise to keep the CV concise and highlight only your achievements and key experiences. You can also direct the recruiter to your LinkedIn profile through your CV which will give him an opportunity to go through your detailed profile.
5) Keep Keywords Quota in Check
Technology has made it a lot simpler for recruiters to find out appropriate candidates from hundreds of applicants. That is why it is vital for you to have the right keywords in your CV. Figure out the keywords used by the employer to search the profile and then add them to your CV. Reading job description carefully will also help you find out the right keywords. Some software may also assist in optimizing’ your CV in the search.
6) Smart Use of Analytics
Amidst dense text, it is always a good idea to use numbers to draw the recruiter’s attention. Using analytics for highlighting achievements thus becomes a smart choice. The numbers shown in analytics are eye-catching, thus give a quick idea to the recruiter about your past performance.
7) Provide Sufficient Links
The digital marketing field cannot function without internet accessibility. This gives you an opportunity to back up everything you are claiming in the CV. By providing frequent and relevant links in your CV, you can showcase your honesty and integrity. In addition to that, it will also exhibit your digital marketing skills, taking you one step closer to your dream job.
